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Guardian Angel (Ireland)
Cooney, Thomas
It was the summer of 2006 and three friends of many years had come up with a business idea that they believed could be a money-spinner for all of them. Maria Harrison, Krystle Malone and Marie Lyons had all been students at the Dublin Institute of Technology and had recently completed their degree in Marketing. As part of their programme, they had taken a course on Entrepreneurship by way of interest rather than any deep-rooted desire to start their own business. But now, they are about to meet a venture capital company to ask for €300,000 to get the business started. They would never have dreamed, as they walked into their first class on entrepreneurship that six months later they would be in this position.
Keyword(s): entrepreneurship; entrepreneurs; Ireland; safety; business; domestic; Advertising and Promotion Management; Business Administration, Management, and Operations; Marketing
Publication Date:
2007
Type: Other
Peer-Reviewed: Unknown
Institution: Dublin Institute of Technology
Citation(s): Case studies
Publisher(s): Dublin Institute of Technology
File Format(s): application/pdf
First Indexed: 2010-04-10 05:38:54 Last Updated: 2017-12-14 06:46:20